Holding Company Chicago, Illinois

We build brands worth keeping.

JFig Holdings builds, tests, and operates consumer brands and digital products — one carefully chosen idea at a time.

About

A small company, built to last.

Founded
2026 · Chicago, Illinois
Structure
Privately held · member-managed
Focus
Consumer brands & digital products
  • Simplicity over scale
  • Quality over volume
  • Steady growth over hype

JFig Holdings LLC is a privately held company based in Chicago, Illinois, founded in 2026. We operate as a holding company: a single parent organization that launches, tests, and grows a focused portfolio of consumer brands and digital products. Rather than betting everything on one idea, we build deliberately — starting small, learning from real customers, and investing further only in what earns it.

Each brand we operate runs under its own identity, with its own products and customers, while sharing the systems, standards, and discipline of the parent company. This structure lets us move quickly on new ideas without losing the consistency and care that customers should expect from everything we put our name on.

We start small, learn from real customers, and invest further only in what earns it.

Whether it's a printed product, a mobile app, or a digital tool, our goal is the same: build something genuinely useful, do it well, and stand behind it.

02 — What we build

Three lanes, one standard.

We work across three product areas, each chosen because it lets us test ideas responsibly and serve real customers well.

01

Consumer GoodsApparel & everyday goods

Thoughtfully designed apparel and everyday products, made to order through trusted print-on-demand partners. Our first brand, JFig Supply Co, leads this lane with original designs sold directly online.Our first brand · now live on Etsy

02

Mobile AppsiOS · first app live

Simple, purpose-built mobile applications designed to solve a clear problem and respect the people who use them. Our first app, Stillwater — a quiet King James Bible reader — is available now on the App Store.Stillwater · now on the App Store

03

Digital ProductsPlanners · templates · guides

Practical digital tools and downloads — planners, templates, and guides — created to help people stay organized and get more done. Built once, refined continuously, and delivered instantly.

03 — Our brands

The brands behind the company.

Two brands are live today, with more to follow as each earns its place.

Mobile Apps Live on the App Store

Stillwater

A quiet King James Bible reader for iPhone and iPad — Scripture, listening, and daily devotions in a calm, carefully typeset space with nothing competing for the text. Stillwater is the first app published under JFig Holdings, and the clearest expression of how we build.

Consumer Goods Live on Etsy

JFig Supply Co

Our consumer goods brand, built around original print-on-demand apparel offered directly to customers online. It's the first brand launched under JFig Holdings, and the proving ground for how we design, launch, and stand behind everything we make.

Additional brands across consumer goods, mobile apps, and digital products will be introduced here as they earn their place.

04 — Contact

Let's talk.

Questions, partnership ideas, or press inquiries — we'd love to hear from you. The best way to reach JFig Holdings is by email, and we read every message.